Cablevision To Launch New York-Area High School Sports And Activities Channel ‘MSG Varsity’ On Sept. 24

September 11, 2009

Cablevision Systems Corporation has announced that it will launch ‘MSG Varsity’ to Cablevision’s iO TV and Optimum Online high-speed Internet subscribers on September 24. MSG Varsity will be available on channel 14 is a 24/7 television network serving four distinct local regions in the tri-state area will be First-of-its’s-kind initiative includes a multi-platform suite of services reaching three million households throughout the New York market.

MSG Varsity is encouraging high schools across Cablevision’s footprint to become co-producers of MSG Varsity’s content. Through an unprecedented partnership, students and faculty will be provided extraordinary access to curriculum and training in multimedia creation and distribution, empowering them to become active participants in telling their school’s stories. This school-generated content will be included on MSG Varsity’s television and online platforms, enabling communities to watch and follow the positive activities and events taking place in their area high schools.

Tad Smith, president of Local Media said, “MSG Varsity marks the first launch ever of a comprehensive suite of services dedicated entirely to high school activities. For more than three decades, Cablevision has delivered industry-leading technology and pioneering local content to the New York market. This innovative history combined with our long-standing commitment to education uniquely positions Cablevision to deliver a product like MSG Varsity, which we believe will generate enormous value for participating students, parents and schools, and for the communities we serve.”

“MSG Varsity is truly about celebrating the students both in front of and behind the camera. Whether they are athletes or actors, debaters or trumpet players, students are passionate about what they do and MSG Varsity gives them an incredible opportunity to share that passion with their fellow students and parents. We are looking forward to working hand-in-hand with our partner schools to develop content that resonates with their own communities, and that will make MSG Varsity unlike any other service available today.”

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Cablevision To Launch ‘MSG Varsity’ « Todays News
September 11, 2009 at 11:58 am
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September 11, 2009 at 11:58 am

{ 2 comments… read them below or add one }

S. Krauss September 27, 2009 at 9:19 am

this is a great idea!!!! BUT THE CHANNEL IS NOT CAPTIONED FOR THE DEAF & HARD OF HEARING . Please fix!!!! Varsity sports have deaf players too!!!!!

Patricia Stuppiello October 10, 2009 at 6:40 am

Hi:It was very exciting to know that high school sports in NJ would receive much needed coverage….however it has been very disappointing to realize that only the top schools re: Wayne Hills, Seton Hall and many of the top private schools seem to make the games shown….what about schools in Morris County….re: Lenape Valley football….undefeated Freshman, JV and Varsity to date..there are many counties in NJ…Sussex, Morris, when will you begin to cover all the counties ….to date I have only seen Passaic and Bergen …and of course Long Island…lets give everyone a chance….
Cordially,
Disappointed Grandparent

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