Cox Communications has signed as agreement with NBC Universal to deliver 2010 Vancouver Olympic Winter Games. This agreement will allow Cox to deliver 2010 Vancouver Olympic Winter Games on multiple digital platforms that includes high-definition networks, On DEMAND offerings and online content.
Cox subscribers already witnessed the Opening Ceremony on February 12 and Cox subscribers will be treated with 835 hours of programming and all the games are available in HD for first time.
2010 Vancouver Olympic Winter Games content available:
* HD Coverage: Customers have access to the most Winter Olympic coverage ever via NBC Universal’s family of networks, including NBC, USA Network, MSNBC, Universal HD, and CNBC. Best of all, all coverage will be available in HD.
* High Speed Internet: Customers are able to register at nbcolympics.com for access to more than 1,000 hours of combined live events and full event replays. This includes event recaps, highlights, in-depth reports, and other features. The site utilizes Microsoft’s Silverlight player, which streams the content in HD.
* On DEMAND: During the Vancouver Games, more than 100 highlight clips will be available via Cox On DEMAND to Digital Cable subscribers. There will also be up to five full-length replays every day, including HD content. Twenty ‘pre-game’ clips will be available as well.
Doreen Studley, vice president of marketing, Cox New England, said “Cox is proud to offer NBC Universal’s unprecedented coverage of the 2010 Olympic Winter Games – in HD, online, and On DEMAND – at no extra cost to our customers. We are consistently striving to provide more free enhancements as we attempt to prove ourselves as the most Trusted Provider® of communication and entertainment services in America.”
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