DirecTV will launch North Bay Village, Florida based network ‘GoLTV’ in high-definition in August. The network dedicated fully to association soccer GolTV with 80 million international soccer TV fans in the U.S. will be available in HD to DirecTV high-definition subscribers.
GolTV in HD will deliver full simulcast of the GolTV standard definition channel and its programming lineup in 1080i HD, with sound in state-of-the-art Dolby AC3, for a fully immerse viewing experience. Coverage includes live and primetime coverage of Spain’s La Liga, Germany’s Bundesliga, the UEFA Europa League, and Brazil’s Campeonato Paulista and Brasileirão, among others.
GolTV HD will offer more than 250 matches in HD during the first year of launch. GolTV will also present magazine shows that includes:
- La Liga 360
- Hallo Bundesliga and
- Bundesliga Magazine
Rodrigo Lombello, COO of GolTV, said “Sports and live events drive TV viewership and subscription. The upcoming 2010 World Cup in South Africa will once again prove how soccer dominates the sports landscape. Now is the time for all programming providers to meet the enormous hunger by fans, advertisers and subscribers. As our first affiliate to commit to offer GolTV HD, DIRECTV is adding compelling program that speaks to the fast-growing American soccer fans and to all Hispanic households.”
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