Satellite TV News

The 90th PGA Tournament will be played at the South Course of Oakland Hills Country Club in Bloomfield Hills, Michigan through August 7-10, 2008. The leader in providing Sports Programming, DirecTV will debut PGA Championship Interactive service on August 7 to cover the 90th PGA Tournament. The satcaster is planning to provide the Tournament in high-definition and
interactive sports coverage.

DirecTV with the interactive sports coverage of the tournament will offer four high-definition channels, with three channels covering on a featured group each day, featured holes and a new offering called “Players In Depth.” Along with the live network coverage, these four channels will be available from August 7 to August 10.

TNT - Thursday and Friday at 1:00-7:00 PM ET

TNT - Saturday and Sunday at 11:00 AM - 2:00 PM ET

CBS - Saturday and Sunday at 2:00 - 7 PM ET

DirecTV’s PGA Championship Interactive Mix Channel will broadcast all four channels on a single screen, which will allow subscribers to select and tune to each as a full-screen channel, each of them available in HD.

PGA Championship Mix Channel - 701 will feature a leaderboard on the left side of the screen and display the following four views :

Live CBS/TNT network coverage

Featured Group - Follow a single group’s progress around the course, with announcers providing insight on the Live play.

Featured Holes - To focus solely on two of the challenging par 3 holes on the Oakland Hills South Course. Viewers receive complete live coverage as players try different clubs, swings and strategies to meet the challenge.

Players In Depth - A new featured channel, is a fully produced show with interviews, highlights, press conferences, graphics and up-to-the-minute stats. For example, a camera crew and host will visit the driving range or the 18th green and conduct interviews, while another host will provide voice-over highlights and lead-ins to additional content.

“DIRECTV Interactive is to viewers what a great caddie is to the touring pro. We’re their eyes and ears and we make sure they have all the information and the tools they need to get the most out of the game,” said Eric Shanks, executive vice president, DIRECTV entertainment. “Major championships like the PGA and US OPEN golf and US OPEN tennis provide an incredible stage to showcase our HD and interactive technology and the new, exciting dimension they bring to the televised sports viewing experience. This is what content leadership is all about and what our customers have come to expect as we continue to explore innovative ways to engage the viewer.”

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