Satellite TV News

DISH Network has added new features to its  DISH Decision 2008 interactive television platform on May 29, 2008. DISH Decision 2008 feature is available on DishHOME Channel 100 and many new categories are included like “My Elections,” “News”, “Polls” and has updated with the existing features with new designs and updated information for “You Decide 08″ and “For President.”

DISH Decision 2008 help the advertisers to reach the targeted audiences with Advertising options include 30-second commercials, lists of campaign events, candidate information, campaign contributions and more.

“The 2008 election is truly a television event,” said Tim Peters, BIAP CEO. “What a tremendous advantage for DISH Network subscribers to have access to these great websites on a single page. It also serves as a breakthrough for advertisers to be able to segment their message in a national buy. An advertisement for a presidential candidate might appear on agricultural in farming states, while their views on social security might be shown in states with high concentrations of retirees. You can segment right down to each individual zip code. I am proud of our sophisticated BIAP technology that allows this targeting.”

DISH Network with more than 13 million households serves the most robust iTV services in the U.S. with an interactive menu. Customers can go to DishHOME channel 100 and select a category. Customers will be able to select from a series of iTV applications.

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