John Wildhack, ESPN executive vice president, programming and acquisitions has announced that ESPN will present the Rose Bowl Game starting in January 2011. ESPN has already signed multi-year agreement that begins in January 2011 to televise 15 other Bowl Championship Series (BCS) games including the Fiesta, Orange, Sugar and BCS National Championship. The Rose Bowl Game and the BCS National Championship Game in 2010 will be broadcast on ABC.
Wildhack also said “Having all BCS matchups on one home, especially within ESPN’s year-round college football environment, is the very best scenario, fans will welcome ESPN’s all-encompassing approach, and the additional opportunities and value resulting from our multi-platform presentation will benefit the college football community and our business partners.”
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{ 10 comments… read them below or add one }
We have not reached a new low in television. Cable TV may be what many people want but there are a large number of people who prefer not to have cable or who can’t afford it. The Rose Bowl game and the other college bowl games are important to many people and it has become a tradition in families to watch the these games. For Californians watching the Rose Bowl came on New Year’s day is a must; it is a tradition. Now a good number of people who have over the air access only have been deprived of seeing a the game. Greed is the probable reason and I assume that the BCS management has decided that they want to make as much money as possible from the fee they are getting from ESPN, even if it means that more than 50% of the people in the country will not be able to see their favorite teams or their alma mater play.
As a midwesterner, it’s been my habit for decades to watch the Rose Bowl on New Years Day and root for whoever is the Big Ten representative. Now for the first time in almost thirty years, I don’t get to watch the game because it’s moved to pay-TV ESPn. It’s another sad day in the life of American sports.
Ditto – this game has been broadcast on the air since 1952, according to the Bowl’s website. Game sponsors and organizations involved should be aware that this has not generated goodwill for their brands among those of us who were shut out, particularly in the team’s areas.
My family cannot afford cable, so imagine our surprise this afternoon when for the first time in my living memory, we were not able to watch the Rose Bowl because it is ONLY being broadcast via ESPN. This used to be a day of family, food and the fun of watching non-stop college football. As of today, ESPN ended watching egalitarian college football.
We too were very disappointed to learn that greed has once again ruled over the common good. For the many of us who do not have cable for various reasons we can now look forward to “paid programming” on New Year’s instead of bowl games. We are from the Dallas/Ft.Worth area and it was very disappointing to learn we could not watch TCU in their first major bowl game. Contrary to their thinking, this will not force us to get cable – it will only add to the negative opinions we have of the misplaced values of the sports world, including college sports.
I so dispise Cable now, & arnt most these Colleges “STATE” Colleges & city Universities, dont we Fund them to a large degree & P/u the tab on faultered student Loans, this is a time of year we watch the best of the best & become fans of good players to follow their careers in Pro football,
this will heur football all together, soccer I noticed got much more popular as teams less & less cared about the fans themselves & this will add to it, cater to the fans or lose some of them, I hope cable goes bankrrupt, I knew when it came out that we’d lose programing on standard TV unless everyone refused to get it, people as a whole are so stupid, we could get most of whats on cable for free, remember sat. noght at the movies & wonderful world of disney & when top Bowl games were available to everyone
PEASANT: a member of a class of low social status that depends on either cottage industry or agricultural labor as a means of subsistence.
While a few of the “crumbs” of entertainment are available “over-the-air”, they are not “for free” They come laden with a thick, gooey muck called ‘commercials’. We pay. Over-the-air broadcast reception COSTS the viewer. When it moves to cable, or ‘pay-tv’, you pay twice. Think not? While watching the bowl games this year, see if you can count the number of ads (subtle or otherwise). Regardless, the unthinking masses will pay double, whether or not they can actually afford it. Suuckeeeers!
Well, the BCS has greed and don’t care about its fans that don’t have cable. New Years use to be filled with Bowl Games on Regular T.V, and now had one Bowl Game on ABC network (outback bowl game) ABC is owned by Disney which also owns ESPN. Maybe Mickey Mouse felt bad for us non-cable people and decided to show one game on Regular T.V. Now ESPN has the broadcasting rights to 32 Bowl games out of 35 games, (plus Monday Nite Football-Howard Cosell is rolling over in his grave) they have the right to ask for more money from the sponsorship or the naming rights of the bowl games. For the more than two decades FedEx was an Orange Bowl sponsor, but decided the price ESPN was asking- Fed Ex pulled out. Yes, people who have cable are paying twice. Cable TV companies lost over 500,000 subscribers in Q3 of 2010. It is widely assumed many of those former customers are now using internet TV services. Could this be a trend to switch to the internet via software that costs from $30-$50 a one time fee. Just think, Phone Company’s started to lose landlines phones to cell phones many years ago. Could this be happening to the cable Company’s, I hope so. My last comment Money talks, Cable wins and the Football fans without cable loses for now…
This is terrible. What a greedy bunch of dinks. To deprive a large portion of fans like this is almost criminal.
I’ve just spent acouple of hours online trying to find a way to watch The Ducks and Wisconsin play in the Rose Bowl… I live in Oregon and I can’t watch the Ducks play unless I go into town and sit in a BAR to watch…NICE MOVE BCS & ESPN!!! Not only that but the Rose Bowl was moved off of New Years Day. I grew up in LA Calif. and the Rose Parade and the Rose Bowl were New Years Day and have been for all of my life. What were you thinking BSC????? ESPN why on earth didn’t you simply add the broadcasting onto a network? You’d still have made all of your $’s and probably more. Disney, owner of ESPN Who is stearing the ship?…you are running amok. You’ve made a ton of people very upset with you. That is NOT good business sense. So I drive into town to a BAR and watch the Ducks, ok no skin off of your nose but what about all of the millions of viewers who are absolutely pissed off with you…What about them. Happy New Year…Hope you conduct yourselves alot better from here on out.