Regional Sports Offerings

DirecTV To Partner With NCC To Integrate Regional Sports Offerings and Sales Efforts

August 19, 2008 · 1 comment

NCC President Greg Schaefer and DIRECTV Senior Vice President, Advertising Sales, Bob Riordan have announced that the nation’s largest spot cable sales organization NCC has entered an agreement with DirecTV to integrate select regional sports network feeds which is delivered to DirecTV subscribers, into cable advertising interconnects in nine major US markets. The satcaster’s Regional [...]

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