Verizon Communications has announced the launch of ‘TV One’ on video-on-demand for FiOS TV subscribers. Verizon FioS TV VOD subscribers will be treated with Black History Month specials on TV targeting African-American viewers.
TV One Black History Month programming includes:
The history of black fashion and the role of the Ebony Fashion Fair
The true story of singer Roger Troutman and his band, Zapp and
The history of the civil rights movement, with performances from Aretha Franklin, James Brown, Sam Cooke, Stevie Wonder, Marvin Gaye and Bob Marley, among others.
TV One features a broad mix of original and existing content, including original real-life entertainment series, dramas, sitcoms, music, movies and public affairs programming.
Verizon FiOS TV subscribers will have access to a minimum of five hours each month of short- and long-form on-demand programming, with full episodes from popular series like “The Hughleys” and “Divorce Court” as well as vignettes and musical performances from top-name entertainers.
Michelle Rice, executive vice president of affiliate sales and marketing for TV One, said “We are happy to be working with Verizon to launch this VOD service to their FiOS TV customers. Verizon clearly recognizes the value in serving their adult African-American audience, and our VOD offering is designed to further entice viewers to experience
on-demand service.”
Terry Denson, vice president of content strategy and acquisition for Verizon, said, “The timing couldn’t be more perfect to launch TV One on our extensive FiOS TV VOD service. Â During this year’s Black History Month and throughout the year, I’m certain many of our subscribers will take advantage of this engaging programming.”
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